Last Updated: 15 November 2022
The Coca Cola font that is used in the official logo for the world’s largest carbonated beverage manufacturer is a custom designed typeface by the name of Coca Cola II. It was designed and created by a font author called Frank Mason Robinson.
About the Coca Cola brand
Whether you’re a fan of carbonated drinks or not, you know Coca Cola. This sweet carbonated beverage is world-famous, often hailed as the number one soda brand in the world. First formulated by Atlantan pharmacist Dr. John S. Pemperton in 1886 as a syrup for soda fountains, the formula has since been tweaked and perfected to the scrumptious soda that we know and love today. Because of the many alterations that the soda has gone through, the formula for Coca Cola remains a close secret and is kept in a vault within Atlanta’s Coke-themed museum, The World of Coca Cola.
Font used in the official Coca Cola logo
In the 1880s, before Coca Cola even became Coca Cola, Frank Robinson suggested that two Cs would look good in advertising. He was right. Coca Cola’s typeface uses a script font created and patented by Frank Robinson, emphasizing the two Cs using elongated wavy lines that curved their way through the logo. These curving lines were used to give the look a flow that’s reminiscent of the soda itself, giving the logo a refreshing feeling. Coca Cola’s colorway makes use of green and white to provide contrast between letters while also using the color red to stimulate appetite and catch people’s attention.
Categories: Drink Fonts , Famous Fonts , Professional Fonts