Salesforce font

image of the official Salesforce font

The Salesforce font that is used in the official logo for this famous cloud-based customer relationship management software is a typeface by the name of Aller. It was designed and created by the design team at the Dalton Maag Ltd foundry.

Details about the Salesforce company branding

Salesforce is a cloud-based database management service and a PaaS (Platform as a Service) system that enables you to build and run applications entirely in the cloud. It was founded by Marc Benioff, Parker Harris, Dave Moellenhoff, and Frank Dominguez on February 3, 1999. Salesforce is known as a cloud-based customer relationship management (CRM) system. And you can use it for much more than that. The Salesforce application will allow you to automate work processes, and view training content, you can use it as an analytical tool, and create personalized solutions, salesforce can be used to manage tasks and increase labor productivity. Overall, it helps you run your business successfully.

Font used in the official Salesforce logo

The salesforce logotype is based on a cloud symbol. The cloud represents the service’s architecture and alludes to the unlimited opportunities available through this technology. The 2014 update to the logo changed the 3D effect. Salesforce has updated its logo to a bold blue color of the sky with white lettering inside. This one is sleek and sharp, and a sans-serif typeface is used. The blue and white pattern of the logo suggests a cloud or sky, which is appropriate since the brand name evokes images of the sky and clouds.


Categories: Professional , Technology Fonts